The easiest way to own the phone you want.

No. This is invite-only for existing Branch customers. There is no new application and no fresh paperwork — we reuse the KYC you already completed with Branch and never re-collect your Aadhaar, PAN, or bank statements. Log in with your mobile number and you will see your offer straight away.

It's invite-only, so an offer isn't available to everyone yet. Log in and you'll either see your offer immediately, or we'll add you to the waiting list and reach out when a plan is ready for you. There's nothing else you need to do.

First, we simply remind you — by message, well before anything changes. If a payment stays unpaid for a long time, and only after we have sent you two formal notices each with a window to clear the dues, some non-essential apps on the phone may be limited, one step at a time. Your internet, phone calls, emergency calls, government service messages, and any banking, UPI, or repayment apps always keep working — and we never touch your messages, photos, or location. The moment you pay, everything is restored within one hour. If you're ever offline, there's an unlock code path so you're never stranded.

We launch with a small, curated selection of reliable smartphones across trusted brands. The exact models you can pick appear with your offer once you log in. Each comes at a fixed price and a fixed monthly plan, so there's no comparison paralysis.

Through UPI AutoPay — a fixed amount is automatically collected from your UPI account on your due date each month. The amount and schedule are shown to you in full and agreed before you sign.

Yes. Because you're already a Branch customer, we reuse your existing KYC and don't re-collect documents. The secure device-management software on the phone only checks that the device is the financed one and whether your loan is in good standing — it never reads your messages, opens your photos, or tracks your location.